Every ______ receipt will have survey information printed at the bottom.

Every ______ receipt will have survey information printed at the bottom.

• A. First
• B. Second
• C. Fifth
• D. Tenth

Answer: (C)

This question tests how fixed-interval sampling is used in promotions to collect customer feedback. The statement that every fifth receipt will have survey information printed at the bottom reflects a deliberate, repeating pattern: you include the survey invite on one out of every five receipts. This creates a manageable and predictable sample size, allowing the business to gather data from a broad spread of customers over time without the expense or intrusiveness of asking on every receipt. Using every fifth receipt balances efficiency and data needs—you get enough responses to gauge satisfaction while keeping costs reasonable and avoiding survey fatigue for customers. If the survey appeared on the first receipt, the sampling would be biased toward certain visits and the total number of surveys would be high; if it appeared on every second or every tenth receipt, the sample size and timing would shift and could either overwhelm operations or miss a representative mix of customers. The fifth-receipt rule provides a practical compromise that aligns with common promotion practices.

This question tests how fixed-interval sampling is used in promotions to collect customer feedback. The statement that every fifth receipt will have survey information printed at the bottom reflects a deliberate, repeating pattern: you include the survey invite on one out of every five receipts. This creates a manageable and predictable sample size, allowing the business to gather data from a broad spread of customers over time without the expense or intrusiveness of asking on every receipt.

Using every fifth receipt balances efficiency and data needs—you get enough responses to gauge satisfaction while keeping costs reasonable and avoiding survey fatigue for customers. If the survey appeared on the first receipt, the sampling would be biased toward certain visits and the total number of surveys would be high; if it appeared on every second or every tenth receipt, the sample size and timing would shift and could either overwhelm operations or miss a representative mix of customers. The fifth-receipt rule provides a practical compromise that aligns with common promotion practices.